The 2024 Standard Chartered Taipei Charity Marathon (here in after referred to as the "Standard Chartered Marathon") kicked off grandly at 6 a.m. today (25th) in front of the Presidential Palace. Lu Shengyuan, special committee member of the Municipal Sports Bureau, and Guo Guoxiong, chairman of the organizer Chinese Taipei Road Running Association, jointly fired a gun to start the race! After many years, it was held again at the beginning of the year. The planning of the 2024 Standard Chartered Horse Racing event Taipei Marathon is full of sincerity. It is the first to launch the exclusive event APP "SCTCM" to enhance the runners' experience; and in addition to the well-known international sports brand New Balance, event ambassador Cosmos People, long-distance running sweetheart Zhang Zhixuan, and sports goddess Under Fang Siyu’s professional call, more than 22,000 runners gathered on the track, including nearly 880 overseas runners from 44 countries and 80 groups of visually impaired runners. In terms of event results, the men's full marathon championship was won by Kenya's FRACIS KIOKO NZYOKI, the women's champion was domestic player Cai Yunxuan, and the domestic men's full marathon championship was won by Zhang Jingdun.
Standard Chartered Bank Public Relations and Marketing Apartment Jiang Huiping said: "Standard Chartered Bank is the world's leading international bank. We continue to support the growth vision of our customers, colleagues and the public, and spare no effort in the economic development and prosperity of the markets where we operate. Through The Futuremakers by Standard Chartered global charity program cooperates with non-profit organizations to promote social issues such as economic inclusion to help disadvantaged youth have opportunities to learn, grow and find employment. Between 2020 and 2023, it has assisted nearly 7,000 people aged between 16 and 16 For disadvantaged young people and women aged 35 to 35, the original intention is to continue to create the most professional and most charity marathon event. At the same time, it will promote physical and mental well-being and enhance happiness, and implement it in the corporate culture. Since the launch of the Standard Chartered Taipei Charity Marathon in 2013, Standard Chartered has The bank is the title sponsor of the "Standard Chartered Taipei Marathon" and raises funds through registration fees and public donations to invest in Futuremakers' global charity projects. The total donation amount reaches NT$82 million, as a driving force for the continuous implementation of sustainable corporate development. "
The 2024 Standard Chartered Taipei Marathon invites the internationally renowned sports brand New Balance to cooperate and devote the resources of both groups to support the event. In addition to being the 2024 Standard Chartered Taipei Marathon apparel partner, New Balance has also arranged for the NBRC coaching team, led by bald prodigy Li Hanxuan, to serve as race pacers with more than 47 professional runners to jointly lead the runners to challenge for the best results. New Balance contract player Zhang Zhixuan took the Standard Chartered Taipei Marathon as the first half-marathon in 2024 to accept the results of winter training in the plateau and successfully ran an amazing second place in the women's half-marathon, breaking her personal best half-marathon performance in the past! After the game, Zhang Zhixuan said: "Today's overall condition is in line with expectations. After the Standard Chartered Taipei Marathon was held at the beginning of the year, the climate is very suitable for challenging PB (personal best results), whether it is a new year's event to challenge personal best results, or simply As the first race of the whole year, it is a great choice! After running today, it was a great experience in terms of track planning and climate!”
The Standard Chartered Taipei Charity Marathon is one of the top 10 Standard Chartered Bank road races in the world. It has attracted many international runners to participate in the event over the years. With the lifting of national borders after the epidemic, people have paid more attention to their own health and sports tourism has become a trend. In response to the Standard Chartered Marathon, the highlight of the "International" event is that this year, for the first time, it has cooperated with NBRC to launch a "travel running itinerary" for overseas runners, allowing international runners who come to Taiwan to challenge the event while also understanding the beauty of Taipei city and promoting city tourism. The first travel run invited nearly 20 runners to participate, including many who have come to Taiwan to participate in exhibitions. Lithuanian photographer Marius Jovaisa, who has deep connections in Taiwan, shared: "The travel run passed through the Huashan Cultural and Creative Park. After learning about the history of the park, I discovered Taiwan. Having such a special exhibition culture is very new to me as a photographer."
When it comes to professional upgrades, we must mention the Standard Chartered Taipei Marathon exclusive event APP "SCTCM" launched for the first time this year. Users can log in the runner's bib number in the APP, and the system will automatically capture the chip location on the day of the event to help track the latest Running dynamics allow relatives, friends and fans to show up at the finish line to cheer for runners at the first time; they can also record the finishing time in the APP as a challenge goal for future self-training and deepen the event experience. The 2024 Standard Chartered Taipei Charity Marathon was a fierce competition. The men's full marathon championship was won by Kenya's FRACIS KIOKO NZYOKI, the women's champion was domestic player Cai Yunxuan, and the domestic men's full marathon championship was won by Zhang Jingdun.
Not only the event planning is professional to satisfy runners, but the activity planning of Dajia Riverside Park is also rich and colorful. The 2024 Standard Chartered Taipei Marathon is full of stars. At the finish line, there is the cheerleading goddess " Dragon Beauties" enthusiastically supporting the runners. On the main stage, there is the event ambassador "Cosmos People" performing. Not only the popular song relay medley, but also the running song " Run Together" "When the music turned on, the singing of the runners was even louder than that of the "Cosmos People". "Cosmos People " lead singer Xiaoyu saw the runners and warmly shouted: "I saw so many cosmic friends who were very tired after finishing the race but still worked hard to cheer us up and support us in the audience. I was really touched! This year we perform on the stage, I hope to have the opportunity to meet you all on the track in the future!"
In addition to the strong response from the people of the universe, sports goddess Fang Siyu continued her passion for challenging the New York Marathon last year, taking the Standard Chartered Taipei Marathon as the first event in 2024, and successfully achieved the goal of completing the half marathon in 2 hours. Speaking of the process of reaching the target, Fang Siyu said excitedly: "The biggest difference between the Standard Chartered Marathon and the New York Marathon is that running the Standard Chartered Marathon feels like 'running at home'. In addition to hearing cheers, you can also see the energetic support groups on the roadside. It also made people burst with adrenaline. As soon as they crossed the finish line, they decided to challenge the marathon again next year. In addition, the biggest surprise on the track was to see the process of visually impaired runners challenging themselves. The sight of them struggling together with their accompanying runners made me I feel that Standard Chartered is a warm place.”
In line with Standard Chartered Bank's goal of promoting sustainable development, this year's event continues to use environmentally friendly medals and trophies made of bamboo fiber, which combine design and sustainability concepts. The 13K Plogging group has expanded its recruitment this year, in addition to Standard Chartered Bank volunteers. , the general public is also open to participate, forming a street cleaning team of up to 120 people, allowing each participant to put the concept of sustainable development into action while running.
As a sponsoring partner of the English Premier League Liverpool Football Club, Standard Chartered Bank planned a Liverpool football experience at the carnival site, allowing children to have a great time. In addition, the "Standard Chartered Green Market", which entered its second edition this year, was also expanded and held in series. Enterprises and social welfare groups in different fields of food, clothing, housing and transportation, including: 咖啡有的、淨毒五郎、囍感國際、社團法人台北市視障者家長協會 、勵馨社會福利事業基金會 、德之寶、日和士林、LIKE DO、a saving company 、和雲行動服務、TRUE YOGA FITNESS 全真瑜珈健身 、Futuremakers, etc. jointly responded. In order to allow the public at the scene to have a more in-depth experience of the company's sustainable actions, this year we planned a barrier-breaking activity to collect electronic stmaps to exchange soaps, and also cooperated with 「Like Do天然客製皂專門」 to launch a limited edition hand-made experience of fragrance essential oils. Activities allow people to have fun and take advantage of.
Since the start of the marathon in 2013, through the support of the event and runners, Standard Chartered Taipei Marathon has mobilized more than 2,200 Standard Chartered Bank volunteers and supported more than 2,000 visually impaired runners to complete the race. Zhou Zhirou, a visually impaired runner who has long participated in marathons. He believes: “You can understand Standard Chartered Taipei Marathon’s intention for disadvantaged groups from the event arrangement. For example, free entry and priority starting planning are crucial for visually impaired runners. Visually impaired runners and accompanying runners need horizontal space. It is relatively large and starting early allows us to run on the track as much as we can. We hope to continue to invite more visually impaired friends to take the first step and run together through the Standard Chartered Taipei Marathon
This year’s event not only donated NT$2.35 million of event proceeds to the Futuremakers charity project, but also made personal donations of more than NT$880,000. On the day of the event, there was a charity sale and medal laser engraving services, all of which will be used after deducting administrative expenses. In implementing the Futuremakers charity program, Standard Chartered has invested in various charity issues through practical actions. Under the overall arrangement of Standard Chartered Bank's Futuremakers global charity program, it has opened up more possibilities for disadvantaged employment, echoing Standard Chartered Bank's "here for good" Brand commitment, and recognized by the most charity marathon event in Taiwan.
Thanks to gold sponsor 保誠人壽, official apparel partner New Balance, silver sponsor 神達數位旗下品牌Mio、德之寶、SAVAS運動蛋白粉, and partners CITIZEN、ALL SPORTS、宴麥森林、悅氏礦泉水、氧顏森活Forest Beauty、Pizza Hut、肯德基、葡萄王生技、Viva萬歲牌、撒隆巴斯、TRUE YOGA FITNESS 全真瑜珈健身, join the ranks of companies that share the same good, and contribute to the "2024 Standard Chartered Taipei Charity Marathon" adds more exciting elements.
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