February 21, 2024, Taipei - As sports tourism activities become increasingly popular among people, the upcoming 2024 Paris Olympics will further fuel people’s enthusiasm for sports. Whether it is through four wheels, two wheels, or even two feet, it can be said that in the world It has set off a trend of "sports tourism", and running that can be started with just a pair of running shoes has become increasingly popular. Chen Huaheng, secretary-general of the Chinese Taipei Road Running Association, said: "Marathon road running events have mushroomed in recent years, and overseas runners from many countries have also actively participated in Taiwan road running events in recent years. Road running has become an important part of sports tourism. ." Standard Chartered Taipei Charity Marathon (hereinafter referred to as "Standard Chartered Marathon") and professional well-known sports brand New Balance jointly create a charity marathon event that can be run and played. In addition to holding travel activities the day before the event on February 25. Besides, a sustainable carnival will be held on the race day, so that people who have not participated in the marathon can go out and enjoy the passionate atmosphere of sweating sports together!
There are six major marathon events in the world. Standard Chartered Bank holds marathon running events in major cities around the world, including Singapore, Kuala Lumpur, Hong Kong, London, Stanley, Jersey, Nairobi, Hanoi, Shanghai and Taipei. Standard Chartered Bank in each city marathon attracts runners from many different countries to participate in the event. This year’s Standard Chartered Marathon has a total of 879 overseas runners from 44 countries participating in the event. In order to allow overseas runners to have a more in-depth experience of Taipei’s artistic characteristics and historical background, the Standard Chartered Taipei Marathon specially targets overseas runners the day before the race. Organize a running tour to visit Taipei City by jogging.
The travel itinerary passes through Jingfumen, Chiang Kai-shek Memorial Hall, Daan Forest Park and Huashan Cultural Park, allowing you to fully browse and appreciate the most representative artistic and cultural attractions and historical monuments in Taipei City. This travel event invited 2024 Hong Kong Standard Chartered Marathon 10K runner-up Yin Shihui and Lithuanian photographer Marius Jovaisa to capture the city of Taipei in the eyes of overseas runners, allowing the public to see the special Taipei through Marius’s perspective, even after the event. Take a peek at a corner of Taipei from Marius’s Instagram and Facebook.
In addition to the travel activities for overseas runners, Standard Chartered Taipei Marathon has also expanded the scale of the carnival held on the race day on February 25. In addition to stalls related to the event activities, Standard Chartered Taipei Marathon also centered on the main stage of Dajia Riverside Park. Create a grand carnival that can be enjoyed by runners and the public, and launch a variety of performances for the public to enjoy; and provide post-race stretching exercises for half marathon and 13K runners to appropriately relieve discomfort caused by lactic acid accumulation. The event also invited the cheerleading team "Dragon Beauties" to cheer for everyone at the scene, fully demonstrating the enthusiasm of the beautiful girls, so that runners who cross the line can do so without having to grab tickets. The spokesperson of the 2024 Standard Chartered Marathon, Cosmos People, will also sing 「陪我玩」、「那你呢」、「一起去跑步」 and other familiar songs on stage to set the tone for the entire event. Injecting more kinetic energy and vitality, in addition to seeing the Cosmos People in the rock zone, Cosmos People fans also have the opportunity to get up close to their idols. Cosmos People specially organizes fan interaction sessions next to the main stage. You can find them at the Standard Chartered Taipei Marathon, if you support them creatively in your own way, you can get the opportunity to have close contact with Cosmos People!
The various wonderful performances on the stage are eye-catching. The Standard Chartered Taipei Marathon Green Market enters its second year, allowing the public to go shopping in a joyful atmosphere. This event invites a number of stalls in different food, clothing, shopping and other categories, with the electronic stamp collection activities. If you collect four points, you can exchange them for handmade soaps made by Standard Chartered Bank. If you collect eight points, you can also enjoy handmade essential oil experience activities. Together, you can combine the most environmentally friendly and sustainable essential oils bring home. There are also a variety of different parent-child interactive experience booths at the carnival event for children of all ages to participate in the grand event, so that children can have fun and discharge their energy. Not only are everyone's favorite shooting machines and baseball nines special, but Standard Chartered Bank has also partnered with sponsors - The Premier League Liverpool Football Club jointly organizes football experience activities, allowing the public to try the challenge of becoming the "golden right foot". At the same time, in response to the trend of "sports tourism", Standard Chartered Taipei Marathon has held a lottery for two consecutive years, and awarded mileage to lucky runners, sending everyone to run marathons abroad to experience different folk customs abroad, and experience Standard Chartered Taipei Marathon events in cities in other countries.
For more event information, please read the official facebook of Standard Chartered Taipei Charity Marathon: https://www.facebook.com/scbmarathon
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